Five Steps on how to survive in a recession (5)
Step 5: Over Communicate!
I tell my Romanian staff, ‘you will never get in trouble by over-communicating’. In other words making sure they sufficiently communicate with their peers, subordinates and customers rather than not communicating enough. Culturally speaking inter-peer communications is not understood as a pre-requisite for the job in Romania but its changing.
As a leader [...]
Five Steps on how to survive in a recession (4)
Step 4: Perfect time to Plan !
Ok so you now know that some companies do better during recessions and you have executed a thorough cost cutting exercise with your staff. By this time you probably agree with me that the economy will turn around. Now what?
Answer: Plan. Plan to be ready when the market does [...]
Five Steps on how to survive in a recession (3)
Step 3: Cut costs with a scalpel, not a chainsaw!
On a recent trip to Canada to compare economic news I was impressed by a recent article in Fortune magazine (December 15, 2008) where they ask 3 experts on how to cut costs during a recession. The experts were: An executive of a low cost airline, [...]
Five Steps on how to survive in a recession (2)
Step 2: Remember that some business can do well during a recession!
It’s normal to think that all businesses have difficulty during economic periods like these - not so. In fact some businesses do better. Let’s consider a few examples:
Candy:
It is a known fact that candy business is likely to fare better than other nonessentials [...]
Five Steps on how to survive in a recession
Step1: Stop talking about it!
‘What comes up must come down’. This sounds like a terrible cliché but it’s true. Romania has witnessed spectacular growth and it seemed unstoppable. When I was reminded that in July the Romania’s GDP growth was 7.9% and 6 % for 2006 and 2007 respectively and ARIS is forecasting a growth [...]
It’s all about people
People ask me why did you decide to set up your business in Romania and I instinctively reply that ‘people’ make the difference. Here are some insights:
1) Work ethic is one of the best I have seen, staff are hard working and they want to learn from leaders.
2) Many continue to pursue their education and [...]
What investors want!
In my discussions with investors - existing and potential as well as prospective employers a variety of needs come out. Below is a short list of what I hear on an going basis:
Based on face-to-face discussions.
1. Investment in People: Local, educated talent pool that is cost-effective. Some secondary cities are becoming real competition for Bucharest [...]
Investing in Romania
Tired of listening to bad news? Read on:
As the largest country in southeastern Europe and the twelfth-largest in Europe, Romania has 21.6 million people, the 7th largest population among the EU member states. Its capital and largest city is Bucharest the sixth largest city in the EU with almost 2.5 million people.
As a new member [...]
Reasons to invest
When considering Romania as a possible location for developing their businesses, foreign investors take a close look to the advantages provided by our country:
Why Romania
You can find a piece of Romania anywhere in the world. Its spectacular natural environment, the friendliness of the people, combined with weather and life style make Romania the “It” place to be.



