Renaud

In the UK, a Capgemini e-Retail Sales Index showed online spending increased 19% in January 2009 and is predicting monthly growth of around 15% for online sales throughout 2009. January is usually a disastrous month in the UK for retail. Mike Petevinos, UK head of consulting for retail, said there is no reason to change that forecast, despite the worsening economic climate.

“People go online for inherent benefits like choice, price transparency and the ability to research prices, and these advantages are even more acute in an environment where people are watching their spending.” - Telegraph.co.uk

Message. This was in the UK, In Romania online shopping is exploding. Does your Sales plan include online shopping? You need to look at this - even conventional products can now be acquired online in Romania. It’s an inexpensive distribution channel and the market timing could not be better!