Renaud

When determining signs that a recession is ending the market is usually triggered or sparked by events or milestones. New politicians entering office that bring optimism, new investment deals, global leaders making bold statements, the end of a war, a revolutionary new product or service that gains market attention like Wikipedia, the changing of seasons and even nice weather can have an impact on the duration of a recession.

Lately, Gordon Brown, Prime Minister of the UK stated that the economy could begin to recover in April 2009. In fact Mr. Brown is pinning his political future on agreeing for a global response to the crisis with the G20 group of world leaders at the London summit.

He conceded that the London economic summit meeting in April needs to be the start of the global economic recovery. The G20 world leaders, including Barack Obama, were coming to Britain to work towards a “global deal and grand bargain”.

“You can see this is a global problem and it cannot be solved without global action, international co-ordination. That is why I have been pressing so hard that some of the measures we have adopted in Britain we can persuade other countries to adopt”. - Telegraph.co.uk

Now how charismatic or effective as a politician Gordon Brown really is should not be the issue here. He knows that historically recessions do end and someone has to step up to the challenge and make a bold prediction. Historically, this has been done before and someone else will do the same during the next recession in 6-8 years from now. Mr. Brown’s statement is that ‘event’ I was talking about. Good news may not travel as fast as bad news but it is nevertheless a step in the right direction.

You can be part of that event. Recessions end with statements of optimism and business leaders sharing that optimism. Go ahead and start making bold statements that this crisis will end. The worse that can happen is that you will be a few months short!